Today we are pleased to announce that TapMetrics is to be acquired by mobile advertising network Millennial Media.  We are very excited for this partnership and all of the benefits it will bring to you as developers.  Millennial Media has strong relationships with the largest brand advertisers and, what we consider to be, the best mobile advertising technology and solutions offered today.  We plan to work hard in creating improved data analytics tools and greater opportunities for developers that want to monetize their applications through advertising.

The acquisition will not disrupt the day-to-day operations of the site or your account.  As always, please feel free to reach out with any questions via our help forum.

Who is Millennial Media?

Millennial Media is the mobile advertising platform offering developers, brand advertisers and publishers the only set of specific, scalable behavioral audiences, robust reporting tools, thousands of apps and the largest reach in the U.S.  Their ability to target and engage consumers is unparalleled.  As an innovative technology leader, their mobile decisioning, ad serving and mediation platforms are powering the largest companies, applications and advertisers in the media business today.  For more information, please visit http://www.millennialmedia.com or follow them on Twitter at www.twitter.com/millennialmedia.

Thank you for using TapMetrics!